Tata Avinya: Upcoming Luxury Electric Sportback – Design, Features, and Launch Details

Tata Avinya 2025: A New Era of Luxury Electric Mobility

Tata Motors first showcased the Avinya Concept at the Auto Expo 2023. Since then, it has been in development and was recently unveiled as the Avinya X Concept Sportback at the Bharat Mobility Show 2025. At the event, Tata Motors announced that the Avinya will debut as part of a new luxury electric sub-brand in their portfolio. This lineup is set to include the Avinya Sportback and an all-new SUV.

The first model to be launched under this luxury electric brand is anticipated to be a 5-door Sportback. Here’s everything you need to know about the upcoming Tata Avinya Electric.


Design: SUV-Coupe Sophistication

The production version of the Tata Avinya is expected to stay true to its concept design, featuring a bold yet minimalist style. The rugged look is enhanced by a sloping roofline, giving the car a sleek SUV-Coupe aesthetic.

  • Side Profile: Expect 22-inch alloy wheels and flush-type door handles for the driver and co-passenger. The design is clean and modern, with flared wheel arches adding a muscular touch. Rear passengers can access the car via touch sensors on the C-pillar.
  • Rear Design: A distinctive T-shaped LED tail light design, as seen on the Avinya concept, is likely to be retained.

Interior and Features: Modern Minimalism

The Tata Avinya’s cabin is expected to exude luxury with its minimalist yet feature-packed interior. Although the concept features may evolve, here’s what’s currently expected:

  • Steering Wheel: A two-spoke multi-functional steering wheel.
  • Console and Features: A spacious center console with futuristic features like Vehicle-to-Load (V2L) and Vehicle-to-Vehicle (V2V) charging.
  • Amenities: Wireless phone charging, panoramic sunroof, multi-zone climate control, and Level-2 Advanced Driver Assistance Systems (ADAS).
  • Seating Layouts: The Avinya could offer 5-, 6-, and 7-seat configurations.

Reports suggest the Avinya might be based on Jaguar Land Rover’s EMA (Electric Modular Architecture) platform.


Powertrain and Performance

While official details about the battery pack remain under wraps, the Avinya Sportback is expected to deliver an impressive range of around 500 km on a single charge.

  • Drivetrain Options: Both Rear-Wheel Drive (RWD) and All-Wheel Drive (AWD) configurations are expected.

Launch Timeline and Price

Tata Motors aims to make a bold entry into the luxury electric market with the Avinya Sportback as its flagship model. The anticipated starting price is ₹30 lakh (ex-showroom). The launch is expected by 2026, though Tata has yet to confirm official dates.


Conclusion

The Tata Avinya marks an exciting step forward for Tata Motors, promising to redefine luxury electric mobility in India. With its futuristic design, advanced features, and impressive range, the Avinya Sportback is set to be a game-changer in the EV space. Stay tuned for more updates as we approach its expected launch!

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